Ticket Automation: VIP Contacts - Priority

What we’re trying to accomplish:

When a VIP sends a ticket they are automatically a P1 or highest value priority, aside from outages and emergencies.


We are curious if there is a way to bring focus to when these individuals email or generate a ticket. Can they be automated to be assigned a Priority & SLA then also change their entry to some highlighted color basically telling help desk and other IT ticket dashboard watchers hey this ticket is REALLY important… someone grab it right away.

What are ways you all are doing that best fits this scenario? Surely this was thought of. I am not sure the ticket automation would be the best option for its only checks/runs its process every hour rather than just waiting for a email to come in. And maybe, I’m wrong.

Only curious.